We are the embedded product, engineering, and operations function for African businesses that sell something real — but don't want to build and manage a tech department to do it.
Good engineers are scarce, priced in dollars, and one offer away from japa. You can't assess them, and you can't out-bid the startups chasing the same five people.
A real product team needs PMs, designers, engineers, QA, DevOps and support — plus someone senior who actually knows how to run all of it. That hire alone is hard to find on the continent.
Salaries, dollar-priced tools, cloud bills and devices start draining cash from day one. The product that's meant to pay for them arrives months later — if the team holds together.
We take the three functions you'd otherwise hire across nine roles and deliver them as a single accountable engagement: Build, Operate, Support.
Strategy, design, and engineering that turns your business into working software.
The product runs on our infrastructure and our team, monitored and shipped continuously.
Tier‑1 to tier‑3 support, so your customers and your team always have someone to call.
One contract instead of a department. Here's what's covered under the hood.
Roadmaps, discovery, prioritisation and delivery owned end to end by a named product lead.
User research, UX, interface and brand design that make the product easy to adopt.
Web, mobile, USSD, WhatsApp and API builds — engineered for real African networks and low-end devices.
Hosting, CI/CD, security and infrastructure managed so you never think about servers or downtime.
Automated and manual testing, monitoring and SLAs that keep releases boring — in a good way.
Customer support, payments & reconciliation tooling, and incident response — African business hours covered.
Engagements are monthly and scale as your product grows. No equity required — far less than the cost of building and retaining the team yourself. Switch to your local currency below.
Not sure which fits? Book a 30‑minute fit call and we'll scope it with you — free.
A 30‑minute conversation to understand your business and whether we're the right partner.
We map the product, scope, timeline and package into a fixed proposal you can sign off.
Our squad builds, tests and ships — with weekly demos so you're never in the dark.
We run it, improve it and support your users, reporting to you like an internal team would.
Tell us what you're building. We'll show you exactly how we'd build, run and support it — across Africa.
Book your fit call →